running the ropes

Where creativity meets professional wrestling.

Every post is built from real experience, inside the ring and behind the desk. Gear, branding, image, marketing, everything that shapes how a wrestler looks and feels to the world.

This is where the visual side of the business gets the attention it deserves.

Luis Amaro R. Luis Amaro R.

How to design wrestling gear on a budget (without looking amateur)

A question from the comments took me back to my debut run: no budget, no gear, no clue. Here's what I learned about building a wrestler's look from nothing, why John Cena, Darby Allin and Orange Cassidy prove basic doesn't mean thoughtless, and why the concept always matters more than the price tag.

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Luis Amaro R. Luis Amaro R.

A Full Season of Posters for Resist Pro Wrestling

Every poster for Resist Pro Wrestling started with one question: why does this need to exist? A full season recap of concept, branding, and the design process that connects a poster to everything that comes after it, titantrons, teasers, and the identity of the show itself.

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